House of Peroni Brand Launch
ASK:
a. Create a campaign to promote the grand opening party for House of Peroni. HOP is about music, fashion and art and the Ad should speak to that.
b. Create Ad like objects that can be translated into point of sale.
Beginning Concepts







Second round


Final Ideas



Credit:
Creative Director: Janson Straub
Art Director: Me
(Jacobson Rost)